Amazing Places · Central European hospitality e-commerce, 32 people, 6 teams
An AI-enabled operating model for scalable growth
How a hospitality e-commerce company raised effective capacity by 37% and reached 97% company-wide AI adoption in three months.
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+37%
effective employee capacity
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97%
company-wide AI adoption
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82%
daily active AI usage
In 3 months.
The challenge
A Central European hospitality e-commerce company with roughly $5M in annual revenue and 32 employees was performing well and wanted to adopt AI proactively, as a competitive advantage and preparation for the next stage of growth.
The constraints were operational rather than commercial. Work across Marketing, Sales, Account Management, Support, Back Office, Project Management and Leadership remained manual. Critical know-how was concentrated in senior employees, processes were inconsistent, ownership was often unclear, and there was no structured knowledge base or standardized SOPs.
The objective: increase organizational capacity, improve quality and standardization, automate repetitive work, and create an operating foundation where revenue grows without headcount growing at the same rate.
What we did
A two-week AI Transformation Discovery Assessment across the entire company, followed by a three-month company-wide transformation covering roughly 30 employees in six teams:
- AI training and individual productivity enablement
- Process redesign and ownership clarification
- Workflow standardization and SOP creation
- Automation across Account Management, Marketing and Sales
- AI-assisted task, calendar, email and time management
- Autonomous agents and custom applications
- A proprietary AI Hub based on MCP
- Centralized security, permissions, governance and observability
- Jira and Confluence as the operational knowledge layer, actively maintained by AI agents
- Adoption tracking, value realization and a train-the-trainer program building internal AI Champions
The company can now maintain and improve prompts, workflows, agents, company context and onboarding internally, supported by trained AI Champions.
The impact
- More consistent, scalable workflows and a centralized knowledge base maintained by AI agents
- Increased marketing output, more partner touchpoints and stronger account relationships
In their words
"Preparing that meeting pack would have taken me about 10 hours. It took 2."
"The weekly PR report used to take me 45 to 60 minutes. Now it's 10 minutes of checking, and it's better."
The service behind it: AI Transformation
Want a result like this?
30 minutes with a senior partner. No pitch deck.